Hi, I’m Katie.
I’m a 2x founder and the CEO of a multi-seven figure brand and help product-based founders build profitable businesses without massive budgets or outside funding.
Like many founders, my path wasn’t straight. After years advising Fortune 500 companies and working in-house as an attorney at McDonald’s, I left my legal career to solve a problem I personally experienced.
That solution became Larken, starting with just a prototype my mom helped sew on our dining room table. Through careful planning and strategic decisions (and yes, plenty of mistakes), my cofounder and I built it into something bigger than we imagined - a patented, award-winning product line featured in Forbes, Inc., New York Magazine, Glamour, Good Housekeeping, Buzzfeed and more. We bootstrapped our way to a profitable, multi-seven figure business within a few short years, growing year over year and landing spot #343 on the Inc. 5000 list as one of the fastest growing companies in America and being named on the Inc. 500 Female Founders list. No outside funding - just smart resource management, creative growth strategies and determination.
Recently, I launched Hello Bluebyrd, a social impact marketplace for children’s goods supporting small businesses and feeding kids in need. Each experience has taught me valuable lessons about building sustainable, profitable businesses while being smart with resources.
I understand the real-time challenges you’re facing because I’ve lived them. This means when we work together, you’re getting practical insights from a fellow founder who’s not just ‘been there,’ but is still living this every day.
Whether you’re just starting out or ready to scale, I’m here to help you navigate the path with proven strategies that work on a bootstrap budget.
Areas of Expertise
Strategic Growth Without Big Budgets
Building profitable businesses through smart resource allocation, creative marketing approaches, and strategic partnerships that don’t require massive capital
Operations & Systems
Setting up efficient processes, inventory management and forecasting, and team structures that grow with your business while preserving cash flow.
Modern Marketing & DIY PR Success
Maximizing impact through strategic use of AI tools, content creation, social media, and influencer partnerships - plus securing major press coverage without expensive agencies.
Revenue and KPI-Focused Decision Making
Making strategic choices about wholesale vs. DTC, product expansion, partnership opportunities, and growth initiatives based on real data and market insights.
Brand & Business Development
From product strategy to pricing and market positioning - creating strong foundations that scale, including protecting your intellectual property.
Product Innovation & Development
From initial concept to market-ready products - navigating prototyping, manufacturing relationships, quality control, and strategic line expansion. Building innovative products that solve real problems and stand out in the market.
How we can work together:
Throughout my entrepreneurial journey, one of the most rewarding parts has been connecting with and supporting other incredible female founders. What started as informal conversations and advisory sessions has grown into a passion - helping other founders navigate their journey with more clarity and confidence.
Building a product-based business comes with unique challenges. Should you focus on wholesale or direct-to-consumer? When is the right time to expand your product line? How do you manage cash flow with inventory demands? Which marketing strategies actually work when you’re on a tight budget? And so many more questions.
Every founder’s journey and needs are different. That’s why I offer flexible support that adapts to where you are and what you need most - from focused strategy sessions to ongoing advisory support. I meet you where you are, and together, we’ll focus on what will make the biggest impact for your business at this moment.
Get in Touch!
Schedule a free 1:1 introductory session with me to discuss your needs. I can’t wait to learn more about you and your business.